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EU says 'rabbit hole' video feeds on TikTok violate its digital rules
Compiled Nov 6
What happened
The EU accused TikTok of breaching the bloc's digital rules because its algorithm recommends a nonstop stream of personalized videos
The detail
Regulators say TikTok's 'For You' feed can lead users into 'rabbit holes' threatening wellbeing by feeding similar videos based on past viewing or likes
The detail
The European Commission said TikTok must change the design of its 'For You' feed to give users more control over opting out of certain content
The detail
TikTok added a 'not interested' button to reduce the 'rabbit hole effect' but the commission said it's ineffective
How it unfolded
more than two years ago: The commission opened its investigation into whether TikTok violated the DSA · this year: The commission issued two other sets of preliminary findings against TikTok, including addictive design and child privacy issues · Friday: The EU accused TikTok of breaching digital rules over its recommendation algorithm and said it must change its 'For You' feed design
Still unresolved
TikTok did not immediately respond to a request for comment